Product Description
Today, many people prefer a memory foam mattress for its pressure-relieving comfort, ability to conform and adapt to each person's body, and outstanding motion isolation. Even so, traditional memory foam technology hasn't changed much since it was invented more than 40 years ago. While it can provide great comfort to many, others find that memory foam mattresses can sleep too hot, sink in too deeply or make it hard to adjust sleep positions in the night. Isn't it about time that someone reinvented memory foam?
Introducing the new iComfort Sleep System by Serta, featuring our Cool Action™ Gel Memory Foam - the world’s first memory foam infused with the support and cooling touch of Serta’s MicroSupport™ gel. This revolutionary new memory foam is designed to deliver superior pressure relief and more targeted support while sleeping cooler than ordinary memory foam. Plus, it is antimicrobial and dust mite resistant to help protect your mattress from potential allergens.
The Cool Action Gel Memory Foam Difference
Superior Pressure Relief
Too much pressure build up while you sleep can cause disruptive tossing and turning. Serta’s Cool Action™ material is uniquely designed to deliver lower average body pressure than other advanced comfort materials. This means that you can get a deeper, more restful sleep with less tossing and turning.
More Support Where You Need it Most
Your body needs proper support while you sleep so your muscles can relax and rejuvenate. While ordinary memory foam can sink in too much and not support your entire body, Serta’s Cool Action™ Material works to uniquely support your body where it needs it most. Millions of MicroSupport™ gel beads gather in the areas of your body that need extra support. With the right support, your muscles can relax and rejuvenate so you can wake up with fewer aches and pains.
Sleep Cooler
Heat build up during the night can cause uncomfortable and restless sleep. While ordinary memory foam can trap heat against the body, Serta’s Cool Action™ material combines an open cell structure and our MicroSupport™ gel to dramatically increase airflow and actually whisk heat away from the body. In fact, it is up to 12 times more breathable than ordinary memory foam to help create a cooler and more comfortable sleep experience.
Unchanging Comfort
An ordinary memory foam mattress can require a lengthy “break-in” period before it feels as soft and comfortable as it did in the showroom. Serta’s Cool Action™ material is engineered to deliver exceptional comfort from day one. Plus, our material is designed to maintain its pressure-relieving comfort through a wider range of home temperatures than ordinary memory foam.
Introducing the new iComfort Sleep System by Serta, featuring our Cool Action™ Gel Memory Foam - the world’s first memory foam infused with the support and cooling touch of Serta’s MicroSupport™ gel. This revolutionary new memory foam is designed to deliver superior pressure relief and more targeted support while sleeping cooler than ordinary memory foam. Plus, it is antimicrobial and dust mite resistant to help protect your mattress from potential allergens.
The Cool Action Gel Memory Foam Difference
Superior Pressure Relief
Too much pressure build up while you sleep can cause disruptive tossing and turning. Serta’s Cool Action™ material is uniquely designed to deliver lower average body pressure than other advanced comfort materials. This means that you can get a deeper, more restful sleep with less tossing and turning.
More Support Where You Need it Most
Your body needs proper support while you sleep so your muscles can relax and rejuvenate. While ordinary memory foam can sink in too much and not support your entire body, Serta’s Cool Action™ Material works to uniquely support your body where it needs it most. Millions of MicroSupport™ gel beads gather in the areas of your body that need extra support. With the right support, your muscles can relax and rejuvenate so you can wake up with fewer aches and pains.
Sleep Cooler
Heat build up during the night can cause uncomfortable and restless sleep. While ordinary memory foam can trap heat against the body, Serta’s Cool Action™ material combines an open cell structure and our MicroSupport™ gel to dramatically increase airflow and actually whisk heat away from the body. In fact, it is up to 12 times more breathable than ordinary memory foam to help create a cooler and more comfortable sleep experience.
Unchanging Comfort
An ordinary memory foam mattress can require a lengthy “break-in” period before it feels as soft and comfortable as it did in the showroom. Serta’s Cool Action™ material is engineered to deliver exceptional comfort from day one. Plus, our material is designed to maintain its pressure-relieving comfort through a wider range of home temperatures than ordinary memory foam.











